traktok --- Making TikTok Data Accesible for Research

The social media platform TikTok has surged in societal and political significance, underscoring the need for communication researchers to study its content and dynamics. `traktok` is an `R` package that combines an implementation of the TikTok Research API with access to TikTok content through web-scraping and the 'hidden' API, which was reverse engineered to grant users access to more content. While it is neither the first nor only tool to do so, the combination both ways to retrieve data from the platform with an easy-to-understand consistent syntax is built to encourage TikTok research.